De Rosa Blue, today.
Today, 70 Origine Blue enters the De Rosa collection.
And it does so by bringing together two things that have always mattered to us: respect for where we come from, and the will to keep taking one more step forward.
On one side, the blue. A timeless colour. Classic, deep. Very close to us.
On the other, a modern, sharp, contemporary graphic design.
Lines that give rhythm to the bike, follow its character and carry its tension.
Origine. The name could not fit any better.
Because after the red of the Heart, after the white and black of the forever colourways, blue has always found its place at De Rosa.
The blue of presentation bikes. The blue of bikes that stayed in our memory. The blue that, one way or another, has always found its way back into the collection.
Because the point is not just to bring back a colour.
The point is to take a colour that means a lot to De Rosa and let it speak a new language.
Current. Sharp. Still blue.